Friday, July 4

Redefining The Meaning Of #LikeAGirl (Video)



The feminine hygiene products company Always recently created a "pantene-esque" type social awareness video to get down to the true essence of the phrase "Like A Girl". In May 2014 the brand conducted a study surveying 1,300 American women between the ages of 16 and 24 years old. The results were what we probably would have guessed already: The phrase was mostly considered demeaning, and not a lot of people had a positive association with it.

More than half of the girls surveyed in the study claimed to experience a drop in confidence at puberty. 89 percent agreed that words can be harmful (especially to girls) self-confidence. That's a rather high count. Maybe society has neglected the old "sticks and stones" adage, but the wrong words to a person with already low self-esteem can of course hurt like hell.  The truth of the matter is "Where there is no enemy within, the enemy outside cannot hurt you"...not verbally at least. This means when you know for sure who you truly are and all the light that you're created to be, you know that darkness is a non-factor because you in fact have power over it. So...it doesn't matter if the haters throw shade, they can't dim your shine.

Words are big and powerful issues, especially now in this age where everybody has a platform. We don't have to eliminate them or ban them like Sheryl Sandberg's ostracized " Ban Bossy" attempt, but we can turn them around for the better. The nature of doing anything "like a girl" a girl or woman should be emphasized in strength, because women are the very essence of it. Any media's degradation of women is a lie and a facade.

The great thing about the #LikeAGirl video is that it indeed took a turn for the better. When the actual "girls" where consulted on the issue, they gave their actions all they had. They didn't put forth light or lazy effort, but operated in true strength and substance. One little girl when asked "What does it mean to 'run like a girl?" she replied "It means run as fast as you can."

Check out the #LikeAGirl Video (below):


What do you think about the video? did you think it was funny at first as well? Share your thoughts in the comments below and follow up on the conversation with Trey Anthony on her Facebook fan page.

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April D. Byrd is a Writer, Social Media Producer, and the Creator of Breath Of Life Daily Online Journal and Praying Empress. You can connect with her on twitter @aprilinspired.

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